A long, interesting interview today with Dr Mimi Goss, author of the book What Is Your One Sentence? We talk about getting to the heart of your message, and then getting it across to one or more other people.
Special giveaway: leave a comment in the show notes (that's this thing right here) on our website at UpYourMarketing.net . Two commentors will be drawn at random on Saturday April 28th and will win inscribed copies of Mimi's book!
61 min 57 sec
