1:35 - the creative process
6:40 - the brains behind our hoodie design
16:23 - bachelor of design
20:00 - is being a multidisciplinary artist encouraged?
24:00 - the starving artist stereotype
36:58 - why no one is listening to what you have to say
41:00 - how to be a thriving artist in a world where everyone considers themselves to be an artist
43:37 - lululemon case study
54:19 - is art a form of expression?
59:00 - everything is an innovation of something that already exists
1:02:10 - the goal is to go international
1:05:55 - the last thing on earth Alix wanted to become was an entrepreneur
1:16:12 - elevate your life and business to the next level
1:20:47 - connect with Alix
Alixandra Jade started her career off as lululemon’s infamous ‘Chalk Chick’ with over 100 chalk art creations in their stores across North America and quickly transitioned into a professional muralist.
As a versatile artist, Alixandra’s joy is working one on one with clients to find visual solutions. Her style can be described as a variety of things depending on the subject matter; bold, abstract, stylized realism, or ‘street’ with quality and sophistication.
She creates murals by hand which adds a personal touch that people feel a connection to in today’s digital world. Alixandra believes that art can be more than just visually and aesthetically pleasing. She strives to create murals that are functional. Whether they relay a direct message to the viewers, help encompass a company’s brand, or even serve as a backdrop for pictures, murals make a unique statement. Every blank wall is a new opportunity, a new challenge.
Her self-made company - Alixandra Jade Art & Design Co. - has worked with a range of clients to create hand-painted artwork in a variety of places such as restaurants, car shops, gyms, physiotherapy clinics, multi-million dollar lottery homes, retail stores, educational facilities, offices, and private homes. Some clients Alixandra Jade has worked with include Rogers Place, The Brick, Lululemon, Boston Pizza, Porsche, Mercedes-Benz, and Holt Renfrew.
