Product Management and innovation enthusiast, Hank Lander, currently serves as a Group Product Manager at HubSpot, focusing on Customer Data Protections. Hank's expertise lies in launching new products and building product pipelines. Prior to his current role, he was the Director of Product at ZoomInfo and worked at multiple early-stage startups. Hank holds an MBA in Entrepreneurship from MIT Sloan School of Management and a BS in Computer Science from Georgia Institute of Technology.
What you'll learn about in this episode:
- How AI is reshaping sensitive data governance inside HubSpot.
- Which portions of HubSpot support HIPAA compliance via sensitive data
- Why AI features that touch sensitive data must be opt-in, scoped, and auditable
- How HubSpot is embracing the concept of "toggle off" data access so that customers can decide if they want AI to not touch specific data.
- How HubSpot is building in 'undo' capabilities with AI integrations like Claude, to provide more control to users.
- How AI can improve quality and streamline workflows before the work reaches your team.
- Why AI-powered audit logs will become a proactive tool for security and governance.
- What the future of CRM looks like as humans and AI agents work together.
Additional resources:
