Entrepreneur and sales expert Susan Trumpler shares insights into the world of sales and entrepreneurship.
These are the highlights from the conversation with Susan.
Susan stresses the importance of having a realistic exit strategy when thinking of leaving a corporate job and starting a business. A good sales process is also essential when starting a business to increase the chances of success.
She warns against falling for get-rich-quick schemes that promise overnight success. She advises that such schemes are often fantastical and prey on one's fears and desires.
Susan shares details about her free masterclass, "Getting to Yes Faster," which teaches the neuroscience behind sales conversations and the three questions necessary to make a buying decision. She explains that to be able to say yes, a buyer must have three questions answered in their mind. The masterclass is based on these three questions and teaches how to answer them to get to yes, faster.
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