Description

In this episode, Erik and Zarak discuss how to hire a behavioral scientist with a panel of BeSci practitioners and experts.  

Zarak facilitates the discussion with the panel members: 

• Kathryn Ambroze - Manager of Behavioral and Marketing Sciences at HCD Research.
• Alli Wishner -  Behavioral Analytics Consultant at Deloitte. 
• Shoshana Davidson - Principal Advisor of Equality, Diversity and Inclusion at the Behavioral Insights Team, with expertise on the BeApplied platform and BIT's research on improving hiring practices.
• Erik Johnson - your usual AD Radio co-host. 

This episode is brought to you in partnership wtih HCD Research, a market research firm that specializes in the integration of traditional, psychological, behavioral, & neuroscientific tools to better understand consumers. 

The conversation was recorded as a panel discussion for their NeuroU Conference, an online educational symposium to educate and celebrate the latest methodologies, technologies, and innovations in consumer research.