Ever wish you could only do one part of your job? And get paid even more for it? The easiest way to do that, is to specialize. Specializing brings you to the top of your industry and thus clients will pay more for that specialty because they're the kind of clients who look for that!
When you want a certain kind of pizza, you go to a place that specializes in it right? If you just want something generic, then you choose Domino's or whatever's in the frozen section of the grocery store.
In this episode, I talk with Tiffany Farley, motherhood photographer and founder of The Fount Collective, a community devoted to the art of being a mother about how she chose to niche down into motherhood photography and have a more successful and enjoyable business.
Tiffany also chats about email marketing, her strategy and there's even a surprise coming soon to her list if you sign up soon!
Full show notes: adammason.com/blog
Follow Tiffany Farley
Instagram: @tiffanylfarley
Website: www.tiffanyfarley.com
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What did you learn from this episode? What are you most afraid of? Email me: thebeardedtog@gmail.com
The Bearded Tog podcast is created by Washington DC Wedding Photographer Adam Mason
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