The new year began with an ominous forecast: 12,000 U.S. retail stores are expected to close in 2018, a 33-percent increase from 2017. Hosts Phil Libin, Jessica Collier, and Blaise Zerega examine what this means for jobs, shopping, and the proverbial Main Street full of mom-and-pop stores. They manage to agree that online advertising has never been more annoying and pervasive, and debate whether AI will improve things anytime soon. Listener questions include hyper-personalization and differences between Japanese and American entrepreneurs.
Show notes
12,000 retail stores predicted to close in 2018 (00:57)
A tsunami of store closings is about to hit the US — and it's expected to eclipse the retail carnage of 2017 (Business Insider)
(Image credit: Fellow)
Why Kurt Vonnegut used a typewriter (Descriptedlines)
Intrusive, online advertising (16:58)
The Attention Deficit (The Baffler), a review of The Attention Merchants: The Epic Scramble to Get Inside Our Heads by Tim Wu
How privacy will change internet advertising in 2018 (Boomtown)
Adblock Plus: “Surf the web without annoying ads!”
What is post-purchase marketing? (Iconic Digital)
Predictions for 2018 (25:03)
(Image credit: Mike Mozart Flickr/Creative Commons)
(Image credit: Pantera/Facebook)
Pantera, an Italian sports car
(Image credit: Car Photography Tutorials)
Listener questions (33:02)
YouTube as an example of successful hyper-personalization as discussed in Episode 5 (33:25)
Testing Russian Military MRE (YouTube)
How are entrepreneurs in Japan different from entrepreneurs in the U.S.? (38:20)
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