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On this episode of AMPUP Your Digital Marketing host Glenn Gaudet catches up with Shama Hyder, CEO of the award-winning agency, Zen Media, and best-selling author of two books, The Zen of Social Media Marketing and Momentum. Hailed as the “Zen Master of Marketing” by Entrepreneur Magazine, Shama guides leading brands to better strategize their marketing efforts for the digital age. She imparts that same guidance in her discussion with Glenn as they explore marketing trends, the power of video and the importance of consistency across all your marketing efforts no matter the medium or platform.