Today’s guest is Lydia O’Donnell - elite runner, Head Nike Run Coach, and now CEO and co-founder of Femmi, a platform empowering women to train in sync with their bodies.
In this episode, Lydia takes us back to where it all began, sharing how her passion for running evolved into a mission to challenge outdated approaches to training. She reflects on the lessons she’s carried from elite sport into coaching and business, and what it means to support women as whole people - not just athletes.
We dive into the philosophy behind Femmi, which helps women understand their menstrual cycle and train accordingly. Lydia unpacks why this shift is so important, the challenges of launching a women-led business in the fitness space, and how social media has helped build a powerful, supportive community. She also shares her journey at Nike - from coaching grassroots runners to becoming a global leader in the running space.
This conversation is about more than performance - it’s about reshaping the way we talk about women’s health, resilience and recovery. Lydia is paving the way for a new era in sport, one where women are equipped, informed, and supported to reach their full potential.
So what are you waiting for? Give the ep a listen and let us know what you think.
