Episode Title:
The Smart Publishing Impact Series - Episode 36: Author Posture – Life After Your Book Release
Episode Summary:
You’ve written your book, launched it, and maybe even hit #1 on Amazon. Now what? In this empowering episode, Renée Lautermilch dives into what comes after the book release—the mindset, strategy, and daily habits that keep your book alive long after launch day. She introduces the concept of “author posture”—the confidence, consistency, and mission-driven self-promotion every author needs to adopt once their book is out in the world. Whether your book is brand new or has been sitting quietly on Amazon for months, this episode will help you rediscover your purpose as an author and keep the momentum going.
What You’ll Hear:
What “author posture” really means (and why it’s essential)
How to overcome humility and imposter syndrome post-launch
Why your book release is like childbirth—and the real work begins afterward
Smart ways to keep promoting your book without feeling salesy
How to find ongoing opportunities: podcasts, HARO, libraries, bookstores, and more
The truth about reviews, SEO, and how to keep your book visible
A sneak peek at Smart Publishing’s upcoming Dollar Book Club and review program
Quote to Remember:
“Your book launch isn’t the finish line—it’s the starting point. If you want your story to impact others, you have to keep showing up for it.”
Mentioned in This Episode:
Renée’s book: The One Hour Author, available on Amazon
smartpublishingservices.com– resources, coaching, and author support
Connect with Renée on Facebook – she’s the only Renée Lautermilch in the world
Next Week:
Renée continues with more real-talk advice to help authors stay confident, visible, and mission-focused after their book release.
