Episode Overview:
In this eye-opening episode of the Smart Publishing Impact Series, Renée Lautermilch breaks down the myth of making a fortune from book royalties and reveals the real way authors can build wealth through their books.
While most new authors dream of passive income from book sales, the reality is that only the top 1-5% of authors make a full-time living from royalties. But that doesn’t mean your book isn’t a goldmine—it just means you need to rethink your strategy.
Renée shares how successful authors use their books as powerful positioning tools to land speaking gigs, high-ticket clients, consulting opportunities, and course enrollments. If you’re looking to make money from your book (rather than off it), this episode is a must-listen.
What You'll Learn in This Episode:
Key Takeaways & Stats:
📊 Most new traditionally published authors only sell 2,000-5,000 copies.
📊 Royalty rates for traditional publishing: 5-15% on print books, 25% on eBooks.
📊 Top authors make money from speaking, consulting, coaching, and digital products.
📊 Authors with 10+ books earn 5x more than those with only 2-4 books.
How to Make Money from Your Book:
📖 Positioning Strategy: Use your book to build authority and land speaking engagements.
💼 Business Funnel: Direct readers to courses, coaching, or consulting services.
📚 Fiction Authors: Write a series and price book one low to hook readers.
🔗 Lead Generation: Use your book to attract clients and build an audience.
Resources & Links:
📖 Read Renée’s Book – The One-Hour Author (Available on Amazon)
🖥 Take the Self-Publishing Course –SmartPublishingServices.com
📩 Connect with Renée – Email: renee@smartpublishingservices.com
💬 Enjoyed this episode? Don’t forget to subscribe, rate, and review to help more aspiring authors discover how to truly profit from their books! 🚀
