In this episode of Voices of PropTech, Emiel Brill sits down with Martin Kelly, President of Blueprint, for a behind-the-scenes look at what it really takes to build one of the most influential events in the built world.
They discuss the early risks, bold pivots, and leadership philosophy that turned Blueprint into a must-attend destination for founders, VCs, and real estate leaders. From scaling roundtables to redefining tech adoption in the space, Martin shares the moments that shaped his journey — and what most people don’t see behind the scenes.
You’ll hear about:
The evolution of Blueprint and the power of event-driven ecosystems
Why risk, timing, and team culture matter more than ever
How founders and operators can better understand each other
The story behind Blueprint’s acquisition and what’s next
Tune in for a candid, insightful conversation on leadership, growth, and the future of proptech.
