Guest: Connor Wigren, Owner of Fitness Society Supplements & Fitness Society Studio
Topic: How to dominate your local market
Welcome to The Supplement Shop Podcast—the show that dives into real conversations with supplement shop owners, top brand reps, industry experts, fitness media and more. Whether you’re running 1 small store or trying to scale a multi-location empire, you’ll get tactical strategies, behind-the-scenes playbooks, and unfiltered stories to help you dominate your market.
In this episode, we break down how he built one of the most trusted supplement retail brands in his city. From bootstrapping the business to becoming a go-to destination for fitness enthusiasts, Connor shares the real behind-the-scenes of what it takes to dominate locally, create customer loyalty, and build a brand that people love.
We talk:✅ Smart marketing that actually drives foot traffic✅ How Connor creates insane retention with loyal customers✅ Lessons from scaling physical retail in a digital world✅ Why community and connection still beat price and ads✅ Advice for start up stores & store owners wanting to expand✅ & Much More!
If you own a supplement store (or want to), this is one that you aren't going to want to miss!
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