Hey, Profit Hackers — I’m Jeremy Lott with Foundation Accounting and Consulting.
In this episode, we continue the conversation on strategic scaling, and I walk through how to use a cost-benefit analysis to decide where to put your money — hires, equipment, subscriptions, systems, whatever it is.
A lot of businesses grow into cash flow problems because they start hiring and buying without knowing if the growth can actually support it. So I share a personal story and then tie it directly into a simple, practical approach: make a two-column analysis that shows how cash flow changes if you do the thing, and how cash flow changes if you don’t — including opportunity cost.
This is about scaling with clarity — not pressure, ego, or guesswork.
00:00 – Why companies grow into cash flow problems
01:46 – Cost-benefit analysis: how to decide where money goes
07:01 – The story payoff and why the investment was worth it
07:28 – The two-column method for business decisions
08:31 – Start with added income and opportunity cost
09:19 – Next: how costs change on both sides of the equation
💬 What’s the next purchase or hire you’re considering — and have you run a true cash-flow impact analysis on it yet?
