Is AI coming for your job?
In this episode, Rob and Jason tackle one of the most urgent questions facing the creative world: Will AI replace creatives? From freelance writers and graphic designers to filmmakers and strategists, AI is reshaping the landscape, and not everyone is feeling optimistic.
Rob and Jason explore both sides of the debate: the fear, the opportunity, the real-world job loss, and the tools helping creatives stay ahead. Drawing on industry research, personal experiments, and voices from across the creative spectrum, this episode offers both sobering realities and hopeful strategies for staying relevant.
Whether you're an AI enthusiast, a skeptical artist, or just trying to futureproof your career, this one’s for you.
This episode is brought to you by The AI Collaborative — a community + coaching space for learning and growing with generative AI. Apply to join at roblaughter.com/collaborative
0:00 – Cold Open Satire: “Replace You” AI Ad
1:25 – Podcast Intro & Hosts Welcome
1:51 – Is AI Going to Take My Job?
2:09 – Jason’s Viral Video & New AI Tools
3:21 – Adventure GPT & Agents Discussion
5:06 – The Big Question: Will AI Replace Creatives?
7:02 – Industry Impact & Job Disruption Stats
9:33 – Creative Roles Being Disrupted by AI
13:02 – Real-World Creative Reactions to AI
17:49 – Industry Leaders’ Views on AI
24:53 – Staying Relevant as a Creative in the Age of AI
28:01 – Fusing AI Tools into Creative Workflows
33:08 – Tracking AI Trends Without the Hype
38:27 – Cross-Disciplinary & Strategic Skill Building
43:07 – Final Thoughts: Future-Proofing CreativityHere are some of the AI tools and resources mentioned in the episode:
- Claude 3.7 (used for code generation)
- V2 (Google's image-to-video model)
- Adventure GPT (Rob's retro text adventure game experiment)
- OpenAI Operator (agentic AI research preview)
- 11 Labs (AI dubbing & voice tools)
- Midjourney & Ideogram (image generation tools)
- Photoshop Generative Fill (built-in AI tools)
- BuzzFeed layoffs & AI adoption (case study)
- Zork (classic text-based game)
- Matt Wolfe, Theoretically Media, MattVidPro (YouTube AI influencers)
- Adobe Generative AI Survey (industry insights)
FUSE: The AI Creative Podcast is a production of Rob Laughter Creative and Midnight Oil Productions.
Hosted by Rob Laughter and Jason Moore.
Produced by Liz Baker.
Learn more and follow along at aicreativepodcast.com.
