In this engaging conversation, Josie and David Fisher interview Nick Cree, a digital marketing expert, who shares his journey from being a mortgage broker to becoming a successful web developer and marketing strategist. Nick emphasizes the importance of curiosity in technology, understanding customer needs, and the disruptive nature of modern marketing. He discusses the role of AI in transforming business operations and the necessity of building systems and processes for success. The conversation also highlights the significance of community, visibility, and authenticity in marketing, encouraging listeners to embrace technology and explore new opportunities.
00:00 Introduction to Digital Growth and Curiosity
02:22 The Journey of a Mortgage Broker
05:01 Disrupting the Mortgage Industry
07:43 Understanding Customer Needs
10:21 The Importance of Listening in Marketing
12:45 Creating Engaging Content
15:27 Selling the Mortgage Business
17:41 Transitioning to Online Ventures
20:35 The Freedom of Remote Work
22:59 Exploring AI and Its Impact
25:40 The Future of Marketing with AI
30:18 The Power of Authentic Content Creation
31:18 Underutilized Tools for Entrepreneurs
34:38 Navigating AI Confusion
37:27 Systems Over Tools: The Key to Success
40:37 AI as a Replacement for Traditional Roles
43:54 Embracing AI: Opportunities and Threats
47:34 Building Community in a Digital Age
49:32 Becoming Visible Online
