Marie talks with Patrick Hogan, Chief Business Evolution Officer at Black & Veatch, a seasoned leader with decades of experience in sales transformation, commercial excellence, and innovation. They are diving into the world of sales excellence and what it takes to drive sustainable business growth.
Timestamps:
[00:00] - Podcast introduction
[00:35] - Introduction to Patrick Hogan
[02:22] - Biggest shifts in how teams approach sales[06:44] - How to deliver ongoing value
[09:55] - What is zippering?
[11:27] - How to keep motivation going
[19:13] - Practical tips for improving sales tactics
