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Highlights of Episode 384
Hit the Gym with a Strength Coach
Mark Fisher, co-founder at Business for Unicorns and Mark Fisher Fitness, author "Little Book of Gym Marketing Secrets"
We spoke about:
- Main parts of The Little Book of Gym Marketing Secrets
-
Core Marketing Tools
- Lead Generation Systems
- Lead Nurture Systems
- Lead Conversion Systems
- The Long Tail Game
- The Client Avatar
- Demographics vs. Psychographics
- The Front End offer- what is it and how to optimize it
- The first place to start with your marketing services
- Should new gyms do paid advertising
-
much more
Get a free digital copy of Mark's new book:
The StrengthCoach.com Coaches Corner with Coach Boyle
We spoke about:
- Problems with "Fitness Testing"
- "Change is good, just don't change everything"
- We are in the life changing business
"Maximizing the Member Experience"
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- BOOST #1 - Checklist: 51 Ways to acquire clients WITHOUT running ads. Use these to Increase your revenue.
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