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Description

Chetan Saiya, CEO of Zoomifier (sales enablement for B2B teams), joins Founder Files to discuss where sales strategies often falter and how to build smarter, scalable systems in 2025.

We delve into common startup pitfalls like over-relying on a single major client, the importance of follow-up, and how personalized content can help sales teams close more deals. Hosted by Salma Hatim, Founder of Cypher.

Topics include:

– The traction trap: why one big customer isn’t enough

– Building a repeatable sales strategy

– Finance’s role in scaling revenue

– The importance of follow-up over the initial pitch

– Leveraging content and video to drive results

🎧 New episodes drop every Tuesday at 7 AM EST.