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Color is the first thing people notice about your brand… so are you using it like a pro or just picking your favorite shade of blue?

In this episode, Beth and Kallee return to the Brand Out studio to decode the secret psychology behind color in branding and marketing. From global giants to mom-and-pop shops, they reveal how color drives emotion, builds loyalty, and literally hacks your customers' brains.

Want to sharpen your graphic design game or give your small business an edge? Start with your color palette — and this episode.

🔗 Watch now and start seeing color differently.