In this episode of Tiny Little Victories, I bring you Mark de Kock's insightful and thought-provoking mind. Mark is a passionate digital strategist with an eye toward human behavior, specifically what drives and motivates people and brands. Mark is the founder of Brand PWRD Media , which, among other things, enables his international clients to develop omnichannel communication and brand concepts that have a beating digital heart. Mark was a news and events blogger for the Dutch Cowboys, one of the first blogger news outlets in the early 2000s, and he has deep experience with global brands such as Sara Lee / Douwe Egberts.
Mark loves to explore and apply new technologies to the digital landscape. He likes to understand behavior and how a brand can use that insight to perform better. In this episode, I talked with Mark about how and why he chose this career path, how all his choices brought him closer to his passion, and how AI will evolve and be guided by the people who use it. Naturally we talked about Dutch foods and some of his favorites.
You can follow Mark on Twitter.
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