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How do you validate demand, buy heavy equipment, and scale a land clearing business profitably?
In this episode, Austin Gray talks with Alex Boyd, founder of Brushworks Services Co., about starting and growing a land clearing business from scratch.
Alex shares:
Why he invested $90K into a skid steer and mulcher
The keyword research that revealed untapped demand
Mistakes he made on pricing and financing (and how he fixed them)
How grapple attachments add nearly 100% profit margin
The real cost of maintenance, warranties, and downtime
Why he runs Facebook video ads with a local-first strategy
How he integrates Jobber, HouseCall Pro, and GoHighLevel into his workflow
The surprising snow plowing side hustle at $375/hr per skid steer
If you’re an entrepreneur looking at excavation, forestry mulching, or other heavy equipment businesses, this episode is a must-listen.
🔥 Mentioned in This Episode
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