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Sales Enablement Without Friction: Designing Adoption-First Experiences

A conversation on designing meaningful, scalable enablement journeys that turn digital transformation from a compliance tick-box into real human adoption—and measurable performance impact.

In this episode of The Adoption Curve, I sit down with Nia Li, Senior Sales Enablement Specialist at TierPoint, to explore how modern enablement teams can reduce friction, lower cognitive load, and design experiences that sellers actually use—across onboarding, internal communications, and large-scale technology implementations.

Nia shares why enablement content should feel like a safety net, not training, and explains how psychological safety is a prerequisite for real behavior change. We also unpack her Know–Feel–Do framework, a practical way to design training and change initiatives that drive adoption instead of resistance.

If you're a sales enablement leader, L&D professional, operations manager, or change management practitioner looking to improve software adoption, training effectiveness, and user adoption during digital transformation, this conversation provides concrete, real-world strategies you can apply immediately.

💡 FREE RESOURCE: Enablement Experience Design Checklist (Know–Feel–Do Framework) — https://book.iorad.com/adoption-curve

SOCIALS:

👨‍💻 Connect with Sean – https://www.linkedin.com/in/sean-adams-sales/

👨‍💻 Connect with Nia – https://www.linkedin.com/in/nia-li-429302242/

🌍 IORAD website – https://www.iorad.com

⏰ TIMESTAMPS00:00 – Why enablement should focus on friction, not content03:25 – Designing training adults actually remember07:15 – Psychological safety and behavior change12:01 – Peer-led enablement and trust at scale16:33 – Structuring async onboarding with live practice21:17 – Fixing internal communication overload29:31 – Change management for Salesforce and tech rollouts39:44 – The Know–Feel–Do framework explained

#SalesEnablement #EmployeeEnablement #UserAdoption #ChangeManagement #SoftwareAdoption #TrainingEffectiveness