Most founders are stuck optimizing what should be deleted.
In today’s episode, I share the mindset shift that changed everything for me:
Don’t fix the symptom—eliminate the cause.
From customer service teams to toxic cultures, retention bonuses to redundant meetings, I walk through five real examples where I wasted months trying to improve broken systems… only to realize those problems shouldn’t have existed in the first place.
If you’ve ever asked:
• “Why is this still so hard?”
• “Why isn’t my team getting better?”
• “Why do we keep having the same problems?”
This episode will give you the lens to zoom out and start solving problems upstream.