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Description

Most founders are stuck optimizing what should be deleted.

In today’s episode, I share the mindset shift that changed everything for me:

Don’t fix the symptom—eliminate the cause.

From customer service teams to toxic cultures, retention bonuses to redundant meetings, I walk through five real examples where I wasted months trying to improve broken systems… only to realize those problems shouldn’t have existed in the first place.

If you’ve ever asked:

• “Why is this still so hard?”

• “Why isn’t my team getting better?”

• “Why do we keep having the same problems?”

This episode will give you the lens to zoom out and start solving problems upstream.