Despite all the resources out there, financial literacy still isn’t reaching the people who need it most. Why?
Schools don’t prioritize it.
Parents may not know it themselves.
Traditional methods — lectures, booklets — just don’t stick for everyone.
And for underserved communities, the problem is magnified by economic stress, lack of trust in institutions, and — frankly — boring content. If it’s not engaging, practical, and culturally relevant, it won’t connect.
But that’s where tech steps in — to meet people where they are and speak the language they understand.