In this episode of the Women of Community Banking Podcast, we sit down with Angie Dvorak, the Chief Marketing and Growth Officer at Everwise Credit Union. With over two decades of experience, Angie shares her incredible career journey from government to community banking and, finally, to leading one of the most significant rebrands in the industry.Join us as Angie discusses her pivotal role in transforming Teachers Credit Union into Everwise. She dives into the strategic thinking behind the name change, the importance of blending marketing with product innovation, and how her team is focused on delivering a seamless member experience.Angie also shares valuable insights on leadership, the power of building relationships, and the legacy she hopes to leave behind at Everwise. Whether you're an aspiring leader or a banking professional, this episode offers a wealth of knowledge on growth, brand strategy, and the future of community banking.Key discussion points:Angie's unique career path from public service to banking.The strategic thinking and challenges behind the Everwise rebrand.How to build a cohesive growth strategy by aligning marketing and product.The importance of member experience in a digital-first world.Angie's advice for aspiring leaders and women in the industry.
