Is it possible to thrive in the world of animation when you're base is in Cumbria?
For Lou Kneath, the co-founder and animator of Carlisle-based Plus 3K , the answer is a resounding 'yes.'
The former University of Cumbria student and her team are flying high when it comes to commissions with previous work recognised with an international award.But with Artificial Intelligence and the need to remain visible vital in a competitive market, what is the key to success?
Tenacity, reputation and a flying pig are among her top tips as she told Business Crack's Nigel Thompson for this edition of the podcast recorded in the company's Carlisle studio.
Northern Lights is produced and presented by Nigel Thompson.
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