In this episode of Drinks & Deals, Assad sits down with Antoine Bordeleau, Director of Business Development at Streamforge, to unpack two major themes: stepping into leadership for the first time, and the challenges of expanding business development efforts into new verticals beyond gaming. Antoine shares insights from his eclectic career path—from jazz guitarist and venue owner to journalist, trailer editor, and now BD leader—offering listeners candid lessons on how to lead without micromanaging and how to evolve your sales strategy when your industry identity is both your greatest strength and your biggest barrier. Packed with relatable stories, strategy gems, and a shared love of sparkling water, this episode sets the tone for the real-talk energy Drinks & Deals is all about.
Where to Connect with Antoine Bordeleau
LinkedIn:https://www.linkedin.com/in/antoine-bordeleau/
Website: https://streamforge.com/
https://www.amazon.ca/Ultimate-LinkedIn-Sales-Guide-Generating/dp/1119787882
Contact Info for Assad
LinkedIn: Assad Quraishi on LinkedIn
Website: QS Consulting & XP Gaming
Music by Oleksandr Stepanov from Pixabay