It’s May 9, and on May 9, 2020, Loanne Parker passed away in Las Vegas at the age of 84. As the widow of Colonel Tom Parker—Elvis Presley’s longtime manager—Loanne played a unique role in the Elvis story. She first met Elvis and the Colonel in 1969 while working as an RCA Records tour secretary. Her professional relationship with Parker evolved into a personal one, and they married in 1990.
Loanne was a steadfast defender of her husband’s legacy, challenging criticisms of his management style and decisions. In interviews, she described the Colonel as a tireless strategist who thought about Elvis “24/7,” constantly seeking ways to promote and protect his career.
Though not in the spotlight, Loanne’s behind-the-scenes presence helped shape the business side of Elvis’s career during his touring years and beyond. Her passing marked the end of a direct link to one of the most pivotal partnerships in music history.