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Description

Texting for the way higher education works now

Modern Campus serves colleges and universities with best-in-class SMS communications, ranging from fundraising to student retention.

This year, Modern Campus was honored with a Textie award for excellence in re-engaging “stop out” students. In this conversation, Charles Parsons walks us through the strategy that goes into every Modern Campus messaging campaign. 

Hosts: 

Caitlin Long, Senior Director of Product Management for Messaging at Bandwidth

Zach Kunkel, Director of Solutions Marketing and Go-to-market Strategy at Bandwidth

Guest: 

Charles Parsons, VP of Product at Modern Campus

https://moderncampus.com/

https://www.linkedin.com/in/caparsons/

More resources: Download the 2025 state of messaging report: stateofmessaging.com

Learn about the 2025 Textie Awards: bandwidth.com/texties

Learn more about messaging at Bandwidth: bandwidth.com/messaging