This week I’m joined with founder and CEO of Offbeat Donuts. Since opening its doors in 2016, the premium chain has gone from strength to strength and now operates 8 stores, three kiosks and has even franchised into Europe. Adopting what he learnt from 25 years in the coporate world of food marketing, this week's guest transformed a dinner conversation into one of Dublin’s most well known brands in just four years. Without further ado here’s what it’s like to be Brian O’Casey. ** I’m aware the background noise is excessive but it hopefully won’t impact on the wise words of Brian!