In this episode of The DTC Insider podcast, Brian Roisentul welcomes Neal Goyal, who shares insights from his journey in the e-commerce space, transitioning from Tapcart to Disco.
Neal discusses the importance of meeting customers where they are, the unique value proposition of Disco, and the role of machine learning in customer acquisition. He emphasizes the need for brands to diversify their marketing strategies and the significance of building a personal brand. The conversation also touches on the evolution of e-commerce and predictions for the future, particularly in 2025.
Here’s a glimpse of what you’ll learn:Neal Goyal emphasizes the importance of reducing customer acquisition costs.
What Disco offers for brands.
Why meeting customers where they are is crucial for effective marketing.
The role of machine learning in understanding customer behavior.
How brand collaborations can lead to significant insights and opportunities.
The Evolution of e-commerce.
Why decentralization in marketing strategies is becoming increasingly important.
The benefits of building a personal brand.
Predictions for 2025.
This episode is brought to you by BSR Digital.
BSR Digital helps e-commerce brands that want to scale their business to the next level through paid ads & email marketing.
To learn more about BSR Digital, visit their website or book a call here.
