In this episode, we sit down with Dave Feinman — entrepreneur, creative strategist, and co-founder of Viral Ideas — to unpack what it really takes to build ideas that cut through the noise and actually stick. From launching viral experiential concepts to scaling a full-service creative agency, Dave breaks down his entrepreneurial journey, the early risks that shaped him, and the lessons that redefined how he approaches storytelling. We dive deep into what “going viral” truly means, why most brands misunderstand it, and how authenticity consistently outperforms gimmicks in today’s attention economy. Dave also opens up about leadership, scaling creative teams, balancing art with business, and staying innovative in a fast-moving digital world. Whether you’re a creator, founder, marketer, or simply fascinated by how ideas spread online, this conversation delivers real strategy, honest insight, and perspective you won’t hear in a typical business interview. If you’ve ever wondered how viral ideas are actually built — and how to create impact without chasing trends — this episode is for you. In this episode we talk about: What “viral” really means in modern marketing, Building Viral Ideas from the ground up, Storytelling vs traditional advertising, Entrepreneurship, failure, and creative risk, Leadership and scaling creative teams, Attention economy and digital strategy, Advice for creators and founders starting today. Dave Feinman, entrepreneur and co-founder of Viral Ideas, joins the podcast for an in-depth conversation about viral marketing, storytelling, entrepreneurship, and creative leadership. Dave shares his journey from launching experiential concepts like The Zombie Run to building a successful creative agency focused on authentic brand storytelling. In this episode, we discuss what makes content shareable, common mistakes brands make when chasing virality, how to scale creative businesses, and why attention is the most valuable currency in today’s digital world. This episode is perfect for entrepreneurs, content creators, marketers, and anyone interested in business growth, branding, and media strategy.
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Host: Kagga Jayson (also known as Jayson K)
Guest: David Feinman————————————————————
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