In our latest podcast episode, we catch-up with Bind’s Joint MD & Co-founder, Oli Hopkinson, and discover his career journey into digital marketing, the biggest AI challenge facing the industry, and his love for the Prodigy & Sopranos.
Timestamps/Chapters
(0:00) - Welcome
(01:00) - How did you enter a career in digital?
(05:35) - How do you switch-off?
(10:12) - What is your favourite TV show in 2025?
(12:14) - Becoming an author
(15:34) - What's your favourite album of all time?
(18:10) - What's your dream client for 2026?
(20:53) - Biggest opportunity for digital marketers in 2026?
(22:50) - What excites and scares you MOST about AI?
(29:05) - Who has inspired you the most?
(32:50) - Closing
About Oli Hopkinson:Oli founded media agency Bind with his two brothers, Max & Will. He brings the agency side experience to the partnership having been a director in both a big network and a mid-sized independent.Oliver is also the entrepreneurial brother, starting his first business straight out of university, which he grew and sold 5 years later. He’s also a father, a husband, a charity fundraiser, a mental health advocate, an ultra-runner, and an author.
📽️NEXT EVENT: DIGITAL SUPERCHATS#18 - PAID MEDIA STRATEGY & PERFORMANCE
https://www.marketing-masterclass-series.com/online-events/digital-superchats-18-paid-media-strategy-performance/
👉Buy Oli's Book "Thoughts of a Wild Pig":
https://www.amazon.co.uk/Thoughts-Wild-Pig-Oli-Hop/dp/1036929191
