Crowdfunding has become a very popular choice for small business owners and it’s a very clever way to pre-sell your product.
It’s a fantastic option to raise the money you need to create and launch your product, but it can feel quite overwhelming to get started. It’s not as simple as just setting up your Kickstarter page, then sitting back and watching the money come rolling in!
Don’t let that hold you back - this is a fantastic opportunity for you to sell your product before you even need to create any inventory, and having your customers pay for the product upfront means you’ll have money to pay for production without needing to go into debt.
My guest today is going to walk us through crowdfunding and pre-selling for your business so you don’t have to figure it all out on your own!
Founder and CEO of Factory45, Shannon Lohr works with aspiring entrepreneurs all over the globe to launch sustainable & ethical fashion brands the right way, from the start.
Over the past 10 years, she has mentored hundreds of people who have an idea for a clothing brand but don’t have a fashion background or feel stuck at a dead-end. Shannon can show you how to source materials, set up manufacturing, and raise money to launch your brand.
Tune in as Shannon and I talk about why crowdfunding and pre-selling are so helpful for product-based businesses, how it differs from fundraising and donations, and which steps to take for a successful crowdfunding or pre-sales campaign!
Connect with Shannon at her website, or on Instagram
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