"That you'll have obstacles and hurdles? That's a given, it's what you do when you face them that determines how you'll succeed moving forward." ― Stephanie Rubio
20%, 50%, and 80%. According to the U.S. Bureau of Labor Statistics, those are the percentages of business failures in the U.S. Specifically, 20% of businesses will fold in their 1st year, 50% in their 5th year, and 80% by their 10th year. That you'll have obstacles and hurdles? That's a given; what you do when you face them determines how you'll succeed moving forward.
Has marketing changed? Yes! Many of you face obstacles as classic as a fresh pair of Air Force 1's circa 2007. Is there an easy fix for most of these? No, because no fix is easy to implement. The three marketing hurdles that I mention are ones that I notice so many of you struggling with. Let's overcome them by knowing how to fix them quickly!
🤎 Thank you for tuning in! Please help me reach more local small business owners and solopreneurs by following the show and leaving a rating on Spotify or a review on Apple Podcasts.
🔗 Mentions & Affiliates:
📌 Important Links:
-- Subscribe to The SoVerve Way Newsletter, our monthly email newsletter list.
-- Enjoyed this episode? Read The SoVerve Annex, a blog for local small business owners.
-- Learn more about our podcast or learn more for information about becoming a guest.
-- For marketing and business tools and resources, visit our Preferred Vendors page.
💻 Let’s Get Social:
Website // Instagram // Facebook // LinkedIn
⚙️ Feedback & Questions: Would you like me to cover a specific topic on the show? Please email me at hello@soverve.com.
