👉 Find your unique spin
👉 What do you care about? What is important for you?
👉 They bring contributors, not in order to be journalists
👉 They want you to have an opinion;
👉 They want a polarizing spectrum
👉 They want people who have practitioner experience in a field who gives own opinions and insights from it;
Tai Tran is a Forbes contributor, worked for Apple, and is the head of marketing of the Saas company Matter. He is also co-founder and president of the Close the Gap foundation which helps low-income students reach their fullest potential and live a fulfilling life.
🎯 Link to the interview in the comments, search Content Marketing Mastery on your favorite podcast app or go to my website: https://www.contentmentoring.com/ Do you need support with your content marketing strategy? You can book a free consultation here: https://www.contentmentoring.com/book-online
You can find more about Tai on these websites:
Close the gap foundation: https://www.closethegapfoundation.org/about
Matter: https://matterapp.com/
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#forbes #matter #SaaS #marketing #contentmarketing #content #onlinemarketing #forbescontributor #passion #earnedmedia #feedback #apple
🎧🎧 You can listen to the whole interview here:
https://anchor.fm/contentking/episodes/Marketing-lessons-from-Apple--Interview-with-Tai-Tran-epls1h
Transcript:
When it comes to Forbes article. So how do you find how do you identify the topics or how do you have specific methods about the research and do you have a specific structure when it comes to the article?
So it just to have a feeling how are you and what are the steps that you are going? What are the workflows that you do when you create pieces for Forbes?
So when it comes to Forbes, I would say that you have to pick, your unique spin to what you want to write about. Like when it comes to my personal writing, you have to write something that you care about and you lived like.
If you are writing about a certain product like an industry, then you probably need to love that industry because that means that you not only write about it, but you also follow people in that industry.
Right for me is you gotta find where that is. Is that on Instagram, Twitter, LinkedIn, Facebook, TikTok.
