In this episode of The Coaches Hour, Hym and Jewade dive into the reality behind creating content as a fitness coach — not the polished Instagram version, but the real time, effort and strategy behind it. They break down short-form vs long-form, how audience trust is built, why trends outside of fitness matter, why trying to be “perfect” kills momentum, and why most coaches waste hours editing instead of focusing on the message.This is a real look at what content is really for and how to finally make it sustainable.
