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In this week's bonus episode, we unpack what it was really like dissecting the story of Nick Woodman: the surfer who turned frustration on the waves into one of the most iconic consumer tech brands of the last two decades: GoPro.

We give a candid reflection on how Nick’s early failures, personal obsessions, and relentless tinkering shaped his transformation from van-dwelling hustler to billionaire founder.

Key lessons for Founders include lessons on resilience, customer intimacy, disciplined iteration, and the danger of believing your own hype. It’s a raw, human look into the decision-making that powered one of entrepreneurship’s classic comeback stories.

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