Conversation with Fred Diamond. Former marketing executive for Compaq computer and Apple that is now the President and Founder for the Institute for Excellence in Sales.
Fred gives all kinds of advice for people who need to sell to earn a living. For him, it was podcasting and doing webinars that continues to help build the funnel and providing real value for his clients.
Do you ask yourself, how do I bring value to people? Are you reactive or proactive? Most are reactive and say they respond quickly when needed.
Ask yourself this question: Why should someone meet with me?
If you are saying things like , I really would like to get to know you or love to better understand your company, then you need to think differently.
Fred is a great resource. He speaks about making phone calls with Art Sobczak and what salespeople are missing out on as well as challenges that face Fred in spite of his experience.
You can find Fred here https://www.linkedin.com/in/freddiamond/
Institute for Excellence in Sales is herehttps://i4esbd.com/
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