In this session from Commerce Roundtable Miami 2025, Brandon Monaghan (Co-Founder, Javvy Coffee) and Will Nitze (Founder & CEO, IQBAR) share their experiences in scaling consumer brands through both retail and digital channels. They explore the importance of supply chain management, leveraging digital platforms for retail traction, and the operational challenges of multi-channel expansion.
Whether you’re a CPG founder, marketer, or operator, this conversation provides practical takeaways on blending retail and digital strategies to build a successful brand.
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00:00 Mastering the Supply Chain
00:38 Introduction and Greetings
00:49 Brand Building and Revenue Insights
02:18 Navigating Retail and Digital Channels
04:42 Challenges and Strategies in Retail
06:42 Operational Excellence and Market Adaptation
08:19 Channel-Specific Product Strategies
18:37 In-House vs. Outsourcing: A Deep Dive
19:56 Outsourcing and Speed in Business
20:40 Reflecting on Business Decisions
22:50 Importance of Product Quality
23:36 Scaling and Retail Strategies
26:04 Digital First Strategy and Retail
33:34 International Expansion and Market Trends
38:04 Branding and Product Positioning
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Follow Will Nitze at:
LinkedIn: https://www.linkedin.com/in/will-nitze/
IG: https://www.instagram.com/willnitze/?hl=en
Follow Brandon Monaghan at:
LinkedIn: https://www.linkedin.com/in/brandon-m-622b5498/
X: https://x.com/branman555?lang=en
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