Discover the remarkable journey of AMD, a company born from Silicon Valley’s legendary Fairchild Eight, whose story is as much about survival as it is about relentless innovation. What began as a scrappy underdog fighting for relevance against semiconductor giants blossomed—through near-bankruptcy battles, daring architectural bets, and visionary leadership—into a $200+ billion powerhouse at the heart of today’s AI revolution. From Jerry Sanders’ sales flair and never-say-die resilience to Lisa Su’s transformative turnaround, AMD’s saga is filled with high-stakes rivalries, bold pivots, and strategic masterstrokes. Dive into the AMD story to understand how perseverance, innovation, and the courage to challenge industry leaders turned perennial adversity into unstoppable momentum—making this a must-read for anyone fascinated by technology, business strategy, or tales of triumph against the odds.
Covering:
AMD: From Fairchild Rebels to AI Powerhouse
I. Introduction & Episode Roadmap
II. The Fairchild Eight & Jerry Sanders Origin Story
III. Building the Second Source Empire (1969–1985)
IV. The Clone Wars: K5, K6, and Staying Alive (1986–1998)
V. The Athlon Revolution: First Blood (1999–2002)
VI. Glory and Catastrophe: Opteron, Athlon 64, and Bulldozer (2003–2014)
VII. Enter Lisa Su: The Turnaround Begins (2014–2017)
VIII. The Ryzen Phoenix: Zen and the Second Coming (2017–2020)
IX. The AI Wars and Xilinx Acquisition (2020–Present)
X. Playbook: Business & Strategy Lessons
XI. Bull vs. Bear Case & Valuation Analysis
XII. What Would We Do? Future Speculation
XIII. Recent News
XIV. Links & References