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How to Start a Jewellery Business in 2026 | Ft. SS Alam | Sanjay Kathuria Podcast

In this episode of the Sanjay Kathuria Podcast, we sit down with SS Alam — a bullion trader, jewellery manufacturer, and industry expert with decades of hands-on experience in India’s gold and silver markets.

From starting as a silver chain artisan in Bengal to building a nationwide network in the ₹20 Lakh Crore jewellery industry, Alam shares the complete roadmap to start and scale a profitable jewellery business in 2026.

This episode covers everything — from selecting the right product, understanding handmade vs machine-made jewellery, exploring India’s 15 jewellery clusters, and managing margins, manpower, and machinery setup — all explained in simple, actionable steps.

If you’ve ever dreamt of starting your own jewellery manufacturing or trading business, this podcast is your ultimate masterclass on building success from scratch.

What You’ll Learn

1. How to start your own jewellery business in 2026

2. Handmade vs machine-made jewellery explained

3. India’s 15 major jewellery clusters & opportunities

4. Investment, margins & team setup guide

5. Why silver is India’s next big goldmine

🎬 Timestamps

00:00 – Guest Intro – SS Alam

01:50 – Journey From Bengal to Jewellery

04:22 – Starting as a Silver Chain Artisan

06:05 – India’s 15 Jewellery Clusters Explained

08:40 – World’s Largest Jewellery Exporter

10:18 – India’s ₹20 Lakh Cr Jewellery Industry

11:47 – Handmade vs Machine-Made Jewellery

12:54 – Gold Chain Market Share in India

13:50 – Choosing Your Product Before You Start

15:20 – Handmade Chain Business Guide

17:26 – Five Pillars of Jewellery Business

18:50 – Who Designs the Jewellery?

20:22 – Design to Casting (Full Process)

21:35 – Min Investment to Start Jewellery Business

23:19 – Steps of Handmade Chain Production

25:23 – Building a Two-Person Manufacturing Team

26:46 – Jewellery’s Manufacturing Margin

30:00 – Machinery Jewellery Business Guide

32:07 – Future of Jewellery Industry

32:55 – How India Copied Global Innovation

34:32 – Why Small Workshops Are Disappearing

35:33 – Why China May Overtake India

38:50 – Why is Silver the Next Goldmine?

40:35 – Why Jewellery Industry Needs Govt Policy

42:45 – 5 Tips for Jewellery Manufacturers

44:47 – How Alam Earned Workers’ Trust

47:30 – Outro & Closing Message

📲 Sanjay Kathuria Podcast Handles

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🧵 Hashtags

#SSAlam #JewelleryBusiness #GoldBusiness #SilverBusiness #ManufacturingIndia #JewelleryIndustry #SKPodcast #SanjayKathuria

🔍 SEO Tags

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📬 Want to Come on Our Podcast :

Email Us : Sanjaykathuriapodcast@gmail.com

📚 About the Podcast

The Sanjay Kathuria Podcast brings you India’s top investors, entrepreneurs, and wealth creators. Learn how the top 1% manage and multiply money in simple, actionable ways.

📌 Subscribe now for weekly episodes:

https://www.youtube.com/@SanjayKathuriaPodcast