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I got so many marketing and personal branding practical takeaways from KNOWN: The handbook for building and unleashing your personal brand in the digital age by Mark W Schaefer. You'll probably here something more than once from this one, but in today's exert, you'll hear about why trying to be Google won't help you and what to do instead. 

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1) If you're looking to get more help on getting known and want Mark's book on your shelf, grab it here:*

https://amzn.to/3ivIhgr

2) To check out the current book pick for the Beyond the Book club, visit the website here:

http://www.sarahlynnco.com/beyondthebook

*this is my affiliate link that you'll buy me part of a cup of coffee when you buy :)