If your target market is under 25, if you want to recruit people under 25 or if you just want to start to learn how your business is going to have to adapt.
In this episode we think about how to ensure we are relevant and accessible to young people – The people we refer to as Generation Z or Gen-Z. The oldest of this generation are now around 25 years old and firmly established in the workplace. They are our new customers, suppliers and colleagues of today...
Our expert guest, Gemma Hallett, shares some amazing insights - she’s run at this challenge head on and has really captured the secret recipe to how to make her business work for this age group.
There are really valuable lessons for us all on how to relate best to our target markets and how to be “easy to buy from”
Check out Gemma's business at https://www.mifuture.co.uk/
You can reach out and contact her via email: gem@mifuture.co.uk or connect on LinkedIn: linkedin.com/in/gemhallett
