Join the Free Facebook Community www.facebook.com/groups/salonandsuitebusiness
Top five questions asked by students
1. How do I know if I am ready to start a salon suite or salon ownership
- a. Vision
- b. Resources: people, money, clients
- c. Mindset, determination, grit,
- d. Support: family, friends, mentor
2. How do I get started
- a. Research your area: what is available
- b. What is your budget
- c. Start create how you want your business to be operated: solo or team, policy and procedures
- d. Research what value you can give clients (is a salon what value can you create for your team)
- e. Create your brand, mission, Target market
- f. What value can you bring to your business
3. Best ways to market my business
- a. Email Marketing
- b. Text Marketing
- c. Lead Generation
- d. Reviews
- e. Local Community- cross promoting, advertisement, charity
- f. Loyalty Points
- g. Referral Program
- h. Visible- Online: Website, Google, Yelp, Facebook, You Tube, IG, TickTok (where is your target market at
4. How to become profitable in my business
- a. Create a budget
- b. Track your numbers
- c. Negotiate lower prices
- d. Is your menu Price per minute or per square foot
- e. Maximize the guest experience
5. How do I grow my business or scale it
- a. Create your system for doing things: Cancelation policy, Redo, how do you check in clients, how do you check out clients, your standards
- b. What does your team look like: hiring,, onboarding, non-negotiatables, 90 day probation period
- c. How will you lead your team
- d. How will you delegate to focus 100% on leadership ( get out from behind the chair)
