Gwen Montoya (https://www.linkedin.com/in/gwenmontoya/) is our special guest on today's episode of PDX Small Business Podcast. She is the owner of Montoya Digital Marketing (https://www.alignable.com/portland-or/montoya-digital-marketing). She's also one of the minds, who started the MOB – Mommy-Owned Business Group. You can't afford to miss this episode.
IN THIS EPISODE YOU WILL LEARN:
* Gwen fills us in on her background in coding way back in the 90's, and how she's used that knowledge to help create the MOB's online presence.
* We discuss the core culture of the MOB group and how it differs from a lot of other business-related groups. The core structure is founded on kindness, inclusiveness, and collaboration over competition. Most important, the core of the MOB is to blend the responsibilities of being a business owner with the responsibilities of being a mom. Phew!
* She explains what she does for a living as a single mom. She outlines how she got to her current position, and the trials she's had to deal with involving finding childcare while still somehow eking out a paycheck. This set of trials led her to a startling revelation: how many moms out there were just like her and in need of marketing support that took their parenting needs into account.
* Gwen explains how integral motherhood has become to her business approach and how many of her clients are also mothers. (She even tells the story of how she played peek-a-boo with a client's kid during a coaching session. Yeah. She's that cool.)
* Gwen drops a few marketing bombs for local Portland business owners. These include things like asking current clients for reviews and making sure your brick-and-mortar business is listed on all of the online directories. She hits us hard and fast with these tips, so get your pens and notebooks ready.
