I'm Jennifer Blanchard. I help heart-centered entrepreneurs, coaches, healers, and lightworkers write and publish their books so they can share their message far and wide. Today, I would like to help you reconnect by showing you how to use a book to spread your message far and wide
Question #1: I want to write a book. Where do I begin? Start by figuring out what your exact idea is. Get clear on it. If you have multiple ideas, write them all down, flesh out all of the pieces, so you can get an overview of what you have to work with. Then choose one to focus on. If you’re unsure about your idea, I’d also recommend you think about your message and your personal story related to that message. That is always a great idea for a book. Once you know what your book is going to be about, the next step is creating an outline of what you want to write in the actual book. I like to do a brain dump of everything I have in my head and heart related to that topic and just get it all down on paper. From there you start to look at topics or ideas for the book that fit together or that are similar and group them together. Then you can write your outline out like a table-of-contents for your book, using the grouped ideas as the different chapters or sections of your book. Once you’re happy with your outline, the next step is to start writing based on that outline.
Question #2: What is the most common problem you see people have during the book writing process? Internal noise is the most common problem. Which is really just a mindset issue. Writing the book isn’t nearly as challenging as dealing with the stuff that pops up along the way to try and stop you from writing the book.. Things like procrastination, fear, doubt, distractions, resistance, upper limits, limiting beliefs, etc. So when I work with clients, I bring the mindset work into the writing process.
Question #3: How can you use a book as a marketing tool? A book is a messenger who’s out there 24/7/365. Write a book once and it will work for you forever. It’s a low-cost entry point for anyone who is interested in learning more about you and your work and/or for someone who doesn’t know you yet. It helps drive ideal clients to your other offers and repels non-ideal people from becoming part of your community. It’s a great way to get new clients. It’s a great way to change lives on a global scale and without you having to be involved with each person (which means it’s scalable).
Question #4: Share a personal story of how you or a Client found some healing through the book writing process.Last year, I was hired by a 95-year-old woman to edit the novel she’d been working on for years. Soon after I finished her edit, she found out she had 6 months to live. She came back to me and asked if I’d help her finish her book and get it out into the world before she leaves. We worked for three months to revise the story and get it ready for publication. She had a few health scares during that time and I was afraid she wouldn’t live to see it, but she always pulled through and her doctors 100% said it had to do with her passion for seeing this book through to the end. Well, we finished the book and published it in February 2020. Not only did she live to see it, but her son has joked with me that finishing the book turned her into an immortal monster. She has more energy now than he’s seen from her in years and she’s thriving at a time when she should be “dying.” Oh, and she has definitely lived past the six months her doctors gave her.
Question #5: What is your favorite tip to share about the book writing process that you feel is the most impactful for someone starting off?Write what you love and do it in a way that feels good to you.
To connect further find me at: www.jenniferblanchard.net.
FB @dreamlifeorbust
IG @jenniferblanchardwrites
