In todayβs special podcast we have Digital Deepak and Rishabh Dev
Here's a sneak peak of what is being discussed π
-What is Growth Hacking?
π Growth hacking is a full funnel marketing approach
π It goes beyond just Acquisition and covers the entire A3R3 funnel
π We use rapid experimentation to build scalable campaigns, while using as less resources as possible
π It is product-inclusive and you it plays on actual user behaviour on the product
- Here's why all Entrepreneurs should learn growth hacking
π Startups often do not have big budgets and a long time horizon to execute paid and organic campaigns to scale
π The popular marketing channels are saturated and CACs are high
π It's important to focus on full funnel marketing to improve LTV, referrals and virility
Listen to the full podcast for an in-depth dive into the topics.