In order to sell like the pros, you need to know who your target audience is before writing a single word of copy. How old are they? What’s their ideal price range? Do they gravitate towards flashy packaging? John Li knows how to answer those questions, fast. His software platform, PickFu, makes gathering the audience data you need to succeed a cinch. Listen now to learn how you can quickly find your ideal demographic!
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What You’ll Learn:
00:00 - A brief summary of how PickFu helps you gather marketing data
03:25 - Using PickFu to accelerate your product selection phase
05:30 - Letting the data choose your product packaging
08:40 - Identifying selling points that customers relate to the most
10:45 - Finding your target audience
14:20 - Insider tips for getting the most out of PickFu
18:00 - How PickFu gathers their audience data
